These 'Taco Truck' Jelly Beans Taste like Guac, Salsa, and Beef Tacos

Brach’s says the unexpected array of sweet and savory flavors is intended to be a “fun tasting journey.”

Mockup packaging of Brach's taco truck jelly beans
Photo: Walgreens

Jelly beans have an established history of quirky flavors; variety is what makes those little bursts of sugar exciting, and only so many fruits exist before you have to move on to things like buttered popcorn and draft beer. And, of course, the Jelly Belly brand has its infamous line of BeanBoozled flavors that include off-putting options like spoiled milk and dead fish. But at some point, you have to wonder: What is more bizarre, flavors that are purposefully supposed to taste weird or flavors so weird you have no idea what they will taste like?

In the latter category, meet Brach's Late Night Taco Truck Jelly Beans, a new collection of jelly beans with increasingly strange sounding Mexican cuisine-inspired flavors: Churro, Horchata, Margarita, Guacamole, Salsa, and, yes, even Beef Taco. The first three options sound overdue, while the next three may leave you wondering, what are they doing?

"Brach's is the number one seasonal non-chocolate candy brand in the market, with a broad portfolio of seasonal favorites, including jelly beans at Easter," explained Lauren Holtz, marketing director for seasonal and Brach's confections. "Brach's aims to spark moments of connection and sharing, and its Taco Truck Jelly Beans are intended to do just that — to have people connect through the fun tasting journey of the unexpected flavors and sharing their experiences with each other."

The Late Night Taco Truck Jelly Beans began rolling out to major retailers earlier this year, but have just landed at Walgreen's this week, giving them nationwide availability. However, Brach's also says they've released these taco truck flavors as part of their Easter candy lineup, so they'll be gone after Easter Sunday on April 17.

Packaged in a neon bag that would make Taco Bell proud, 12-ounce packages have a suggested retail price of $4.29 or two for $7.

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