By Adam Campbell-Schmitt
Updated December 08, 2016
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Credit: Phoebe Melnick

This is the season of giving, but we’ve got to admit that indulging feels pretty good too. Luckily there’s a way you can do both, assuming you’re a fan of Rice Krispies treats (and who isn’t?). In partnership with Toys for Tots, the cereal brand has launched the hashtag #Treats4Toys and is encouraging Instagram and Twitter users to post photos of their own Rice Krispies creations. Why? For every hashtagged photo, Rice Krispies will donate a toy to a child in need. It’s deliciously simple.

To kick off this drive, Rice Krispies brought on a renowned expert on treat-making, the sculpture-savvy Jessica Siskin AKA Misterkrisp, to build a window display entirely out of the famous gooey goodies which can currently be seen through Monday at 225 E 57th Street in New York City.

Phoebe Melnick

Misterkrisp’s snackable artwork has found a big audience on Instagram, including many food-inspired works, emojis treats, and even celebrity portraits. She also takes custom orders, so get ready to have your marshmallowy dreams come true.

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Misterkrisp walked me through making a giant Santa-hatted emoji treat (it’s like eating your emotions, but different). The recipe, of course, is super simple: butter, marshmallows, Rice Krispies and gel food coloring to tint it whatever shade necessary. Finish it off with some icing and you can make a showstopping holiday centerpiece that will also turn into perfect drunk food after too many eggnogs.

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If you decide to try your hand at your own design, Misterkrisp suggests dousing those hands down with cooking spray to make handling the sticky mixture a bit easier. Also, work fast: the treats are less malleable the cooler they get. Finally, you can freeze your creation and pull it out the next day or just leave it out to enjoy for a day or so. (Given how delicious Rice Krispies Treats are, it probably won’t last that long anyway.)

So whip up a batch of treats, take a selfie with them or, if you prefer, perfectly stage them in a natural light studio to shoot with your DSLR. The important thing is to post a sweet photo by January 1st and hashtag it #Treats4Toys. It’s the easiest way to make a child’s day this holiday season and—bonus—you get to eat some Rice Krispies treats. I mean, Rice Krispies are filled with air, and marshmallows are mostly air, so Rice Krispies treats are essentially just breathing. Which you need to do. To live.