Peaky Blinders Gets Its Own Official Whiskey from Bushmills
Earlier this month, Bushmills Irish Whiskey posted a teaser on its Instagram account, suggesting that it would be partnering with none other than Peaky Blinders' Shelby Co. Ltd. for its next release. "We wish we could say more, but you know… Tommy's orders," the company wrote, right beside a picture of an intense-looking Tommy Shelby. (But when has he ever not looked intense?)
Two weeks later, it seems like Tommy has finally agreed to let them talk. Bushmills has announced a collaboration with the fictional Shelby family's real-life bosses, Endemol Shine North American and Caryn Mandabach Productions, to release a limited edition Bushmills Prohibition Recipe Whisky to correspond with the show's sixth and final season.
"We couldn't be more thrilled to have entered into such a fitting partnership between our show, Peaky Blinders and Bushmills," Caryn Mandabach, the producer and owner of Peaky Blinders, said in a statement. "We are delighted the U.S. fans can toast the launch of this historic, final season on Netflix with this limited-edition partnership whiskey."
Don't worry: the whiskey will be available before the final six episodes of Peaky Blinders hit Netflix on Friday, June 10, so you can be fully prepared to pretend that you're raising a glass in the Garrison Pub. Bushmills Prohibition Recipe was crafted by Bushmills Master Distiller Colum Egan, who blended three whiskies that were aged in ex-bourbon casks for three, four, and five years. The result was a powerful 92-proof expression that, according to Bushmills, "bursts with flavors of rye bread, orange marmalade, almonds, and cinnamon."
"With this new release, we celebrate Bushmills' long history and the continued aging of whiskey during Prohibition," Egan said. "As the world's oldest licensed whiskey distillery and one of only a handful of distilleries to survive the 13 long years that preceded repeal day, this whiskey represents uncompromised quality and perseverance in the face of adversity — a story that is shared by both Bushmills and the Peaky Blinders."
After you've poured your last drop of Bushmills Prohibition Recipe, you still might want to hang onto the bottle. It was designed to be a recreation of the bottles used in the Peaky Blinders-era, complete with a cork lid and noticeably blue-tinted glass. The labels are also marked "By Order of the Shelby Company" and feature a sketch of Tommy Shelby in his signature cap. And Tommy's own words ("Whiskey is good proofing water, it tells you who's real and who isn't") are printed on the back of the bottle.
Bushmills Prohibition Recipe Irish Whiskey will be available in wine and spirits retailers nationwide, and has a suggested retail price of $29.99. You'll have to provide your own pocket watch, though.