When you think of restaurants that tout locally-sourced products, McDonald’s almost certainly does not come to mind. But the fast food behemoth is constantly adjusting its image, and part of that is getting in on farm-to-table food culture as much as a billion-dollar corporate burger machine can. That's why, recently, McDonald's announced it would sell garlic fries at four locations around San Jose, California, just 30 miles from Gilroy, California — the Garlic Capital of the World. And in the thick of garlic country, the limited-run product proved popular. Too popular, in fact, since McDonald's announced they actually exhausted all their garlic fry-making supplies.
Hey, here's a question: How do you run out of garlic fries when you're quite literally in the middle of America's garlic basket? Call me a conspiracy theorist, but perhaps it has to do with the cagey wording surrounding the limited edition menu item. The official promotional materials say only "Made with Gilroy Garlic" not necessarily 100% local product. By that standard they could toss a single clove into the vat (it's McDonald's, I assume there's a vat involved) and say it's "made with" that garlic. They could also be burning Gilroy garlic to fuel the factory. The press release also states:
"Includes ingredients such as" and "regional flavors," but not regional products? Not exactly airtight. Hang on, my tinfoil hat is slipping. Okay, the more likely answer is that, like with many promotional items used to boost publicity, McDonald's knew exactly how limited the run would be and is using the so-called shortage to garner further interest. And yes, the press release goes on to talk about the farm where garlic is from. Fine. I just prefer the conspiracies.
McDonald's has also said with the success of the Gilroy garlic fries, the popular item may get rolled out into all of the chain's Bay Area locations. While you wait around for Mickey D's to get it's golden-arched act together, you could always make your own delicious garlic fries anytime you damn well please. Hey, you could even just add garlic a large order of fries from the drive-thru. No judgment.