Sam Mogannam

Sam Mogannam is the second-generation owner of Bi-Rite Market in San Francisco and founder of the Bi-Rite Family of Businesses, a certified B corporation that Forbes named one of the best small companies in the United States. His work has been featured in Bon Appetit, Civil Eats, Food & Wine, the San Francisco Chronicle, Sunset, and others. Mogannam is the author of Bi-Rite Market’s Eat Good Food: A Grocer’s Guide to Shopping, Cooking, and Creating Community Through Food (2011).


Sam Mogannam grew up working in his family’s iconic grocery in San Francisco’s Mission District, which had been owned by his father and uncle since 1964. He did everything from delivering groceries to buying produce at the wholesale market and learning the family trade. Mogannam enrolled in the hotel and management program at San Francisco City College, then spent a year abroad cooking in Switzerland before returning home to cook at Oakland’s Market Hall. He opened his own restaurant Rendevous du Monde Bistro in 1991.

Mogannam eventually teamed up with his brother Raph to take over and re-invent Bi-Rite Market in 1998, turning it into a new kind of grocery store that featured a central kitchen producing fresh restaurant-quality, farm-direct foods and shelves stocked with sustainable, responsibly sourced products. Today, Mogannam’s vision of a community-based family business has expanded to include Bi-Rite Creamery, Bi-Rite Farms, and 18 Reasons, a nonprofit community cooking school focused on providing kids, teens, and adults the opportunity to experience a full range of culinary discovery.


Sam Mogannam graduated from the San Francisco City College Hotel and Restaurant Management program.

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