These 40 up-and-comers—all 40 years old or younger—are changing the way Americans eat and drink, from a vodka distiller who rewrote Nebraska's Prohibition-era laws to a White House chef who's fiercely fighting to improve school-lunch programs.

By Food & Wine
Updated March 31, 2015


Siggi Hilmarsson: Icelandic Yogurt-Maker

Photo © Dorothy Hong.

How often can one man claim to have brought a whole new food to the US? Iceland native Siggi Hilmarsson, 34, started making skyr—the thick, tangy yogurt of his homeland—and single-handedly popularized it across America. Siggi's skyr uses skim milk from grass-fed, hormone-free cows raised near his New York production facility and natural sweeteners like agave nectar. Coming this fall: a drinkable yogurt.

Full Bio Read Siggi Hilmarsson's full bio on LinkedIn.com

More Inspiring Food Personalities 40 and Under

Jennifer Rubell

Siggi Hilmarsson

Sam Kass

Zach Brooks

Robert Litt

Brett Beach & Tim McCollum

Geoff Bartakovics & Nick Fauchald

Matt Timms

Michael Kirban & Ira Liran

Emily Olson & Rob LaFave

Brendan Newman & Rico Gagliano

Matthew Cain

Anya Fernald

Kenji Lopez-Alt

Frances Ro

Charles Bieler

Chris Parachini & Brandon Hoy

Tata Harper

Annemarie Ahearn

Minh Tsai

Amanda Hesser

Matt Jennings

Alison Pincus

Tracey Brandt

Rob Cooper

Christian Ettinger

Peter Karpinski

Nicolas Jammet, Nathaniel Ru & Jonathan Neman

Zac Triemert

Anthony Myint & Danny Bowien

Jeremy Tooker


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