Watch as chef Jake Godby reveals the interesting stats behind his San Francisco ice cream shop.
Read the transcript of this video
Hi, I'm Jake Godby and this is Humphry Slocombe by
the numbers. [MUSIC] Humphry Slocombe is my ice cream parlor
in San Francisco specializing in untraditional ice cream flavors inspired
by my career as As a pastry chef. We drew
about 358 customers a day, but ice cream is a
pretty seasonal business, and we can have up to a
thousand people come through on a warm summer Saturday. There
are 150 different flavors in our arsenal, which rotates seasonally.
On any given day, we offer 2 to 3 sorbets.
Five to six seasonal ice cream flavors and the three
most popular flavors that are always on the menu. Secret
Breakfast, Tahitian Vanilla and Blue Bottle Vietnamese Coffee. [MUSIC] Secret
Breakfast is by far our most popular flavor and we
sell four times more of it than any Any other.
It's a bourbon ice cream with cornflake cookie chunks. In
a week we go through about 5 gallons of bourbon
just to keep up with the demand. [MUSIC] 58% of
our customers order 1 scoop. 34% order 2 scoops. 2%
order 3 scoops and 6% order sundaes. [MUSIC] Cups are
way more popular than cones. They account for 75% of
the orders. And I've observed that the lines are oddly
gender related. The cone orders are almost always entirely from
women. But if you want to blur the lines, just
ask for a cup with a hat on top. [MUSIC]
We have 6 stools that line our counter that came
out of a 1930s Woolworth's. They were the first furniture
we got for the shop. We also have a mascot,
a two-headed calf. One head is named Liza and one
head is named Bianca. It came from a local fellow
that has the worlds largest collection of taxidermy two-headed calves.
Seriously. When I was opening Humphry Slocombe. I got 31
ice cream cone tattoos on my arm. It was to
show my commitment to myself. Self. [MUSIC] The best part
about owning an ice cream shop is telling people what
I do for a living. [MUSIC] [BLANK_AUDIO]