Dana cut, new logo

Dana cut, new logo

Read the transcript of this video
Food & Wine taps into so many experts. Of course there's food, but the way we look at food, it's at the center of an entire lifestyle. I think that we create loyalty because we create fantastic, memorable experiences. And at the end of the day, people, when they wake up in the morning, they want to have a way to celebrate Life with their family and friends, even if it's daily. It's not about price point at all. It's about pleasure. So you could have an amazing $2 sandwich, or you can have a $200 tasting menu. But they could actually, I believe, bring you the same sense of delight. If they're both extraordinary. We spend our lives looking for talent. A master craftsman is somebody who has deconstructed whatever it is that they're going to make. They know every particle to get to the most extraordinary Endpoint. And so if you take that idea, it can apply to pretty much anything. It could apply to someone who's making wine. Or it could apply to someone who's making a magnificent plate. To deeply understand your craft is important because only once you understand and you live every particle of it, can you really be the best and can you make it as delicious As you can possibly make it. The great thing about the Food & Wine brand is it does not matter what your preferred method of receiving information is. If you like it on the iPad, we reach you on the iPad. If you like print and you like to tear out your recipes? And you like to stand them? We're there for you in print. Food and Wine is available, this ethos of discovery, of experts, of pleasure, is available in every and any medium, so that we can give you a happy life. [BLANK_AUDIO]
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