40 Big Food Thinkers 40 and Under
Nicolas Jammet, Nathaniel Ru & Jonathan Neman: Eco-Salad-Chain Founders
Three years ago, when these Georgetown University classmates launched the quick-service salad shop Sweetgreen their senior year, they built in a serious eco ethos that's only gotten stronger. Backed by investors with environmental chops, including Stonyfield Farm founder Gary Hirshberg, the team built five DCarea locations in three years, with a Philadelphia expansion in the works. The restaurants run on wind energy, source local ingredients and send a fuel-efficient truck around the city selling organic frozen yogurt.
Photo © Bona Park.