It looks like TV execs want a finger in the pie (literally) when it comes to Amazon's best-selling toy of 2016.
Deadline reports that Pie Face will be developed into an hourlong game show produced by unscripted company 44 Blue Productions and UK-based CPL Productions.
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“With well over 10 million sold worldwide, Pie Face took the Internet by storm and quickly became a household name,” said Stephanie Drachkovitch, president and co-founder of 44 Blue Productions. “This project will take the ultimate party game and turn it into funny, fast-paced television game show experience for all generations.”