In high-end bars around the country, artisanal ice is the latest necessity for making the perfect cocktail. In theory, these fancy ice cubes not only look better—they’re nearly crystal clear—but also melt more slowly than regular ice, meaning your drink stays cold without getting watered down.
Currently, bars buy artisanal ice from different producers around the country. But a new start-up wants to bring the idea of artisanal ice to the masses, selling prepackaged six-packs of unfrozen artisanal ice, also known as water, that you make yourself in your freezer.
Tudor Ice Company promises that for just $5.99 you’ll be able to create six perfectly clear, perfectly square, slow-melting 2-inch ice cubes at home, thanks to its water purification system and a patent pending process that removes air from the packaging.