While the food world tries desperately to concoct the next viral mashup (Cheetos Quesadilla, anyone?) there’s a good chance longtime friends and YouTube morning show co-hosts Rhett and Link have already tried it. The duo has hosted the daily “Good Mythical Morning” since 2012 and many of their segments involve them creating, consuming, or otherwise employing food to the amusement of over 11 million subscribers. We asked Rhett and Link about their Southern roots and why having fun with food is so entertaining to watch.
FWx: You've made a number episodes based on your “Will it” series like “Will it Burrito?” or “Will it Deep Fry?” and other taste tests around food. Why do you think food works so well on YouTube?
R&L: People interact with food at least 3 times a day, so if we can show them something they’ve never seen before (Like a deep-fried lemon) or taste something they would never dare try themselves (like a crayon ice cream sandwich), they perk up.
What is your most favorite and least favorite thing you’ve consumed for Good Mythical Morning?
We conducted a Southern BBQ taste test - and we were convinced we were in a dream-state. And even though we’ve consumed cod sperm dumplings, fishhead fondue and pig brain pizza, it’s the whole Carolina Reaper peppers that remain our biggest nightmare.