It’s official: the BBC’s Great British Bake-Off, as we know it, is gone. Well, that is unless you know it as The Great British Baking Show on PBS, in which case it will be gone in a few seasons once America catches up. In a shocking move, GBBO producer Love Productions has walked away from negotiations with BBC One (the show’s second home after it was upgraded from BBC Two due to it’s meteoric popularity). After staring down an offer of £15M for another round of broadcast rights, the folksy reality series has found a new home on commercial competitor Channel 4 for an undisclosed sum.
For Americans curious as to why this matters, it's the difference between a network that serves the viewers (like the BBC or its closest, albeit not quite the same, American counterpart PBS) and a network that is reliant on advertisers, often making viewer-attractive content they can air commericials around. It's high aspiration versus lowest common denominator. To worsen the blow, hosts Sue Perkins and Mel Giedroyc have announced they won’t be making the move to the new network following they show’s current (and their final) seventh season. Coupled with rumors that judges Paul Hollywood and Mary Berry may also make an exit, it’s perhaps presumptive but relatively safe to assume that The Great British Bake-Off is dead. Long live the GBBO.