Mondavi's Garden Campaign

By Kelly Snowden Posted June 22, 2009

© Photo Courtesy of Alyssa Faden
Giving Through Growing

A confession: I often peek through the fences of New York City's community gardens and fantasize about walking among the vines. Last week, I finally got to live out my fantasy at the kickoff event for Woodbridge by Robert Mondavi’s "Giving Through Growing" campaign, which launched yesterday. Held at La Plaza Cultural’s garden on Manhattan's Lower East Side and catered by Outstanding in the Field, the event announced a partnership between the winery and the American Community Gardening Association (ACGA). Woodbridge is helping ACGA by donating a dollar for every e-seed sent from their website this summer (the campaign ends on September 20). The funds will be used to help community gardens around the country expand, and the website will follow their progress and share garden-to-table meals. Now to fulfill my replacement fantasy: another chance to eat Outstanding in the Field's scallop salad with potatoes, green beans and baby fennel. 
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