Devon Broglie buys enormous amounts of wine for Whole Foods, always hunting for value. Here, he shares shortcuts to finding terrific bottles and reveals the best wines to drink while watching sports on TV.
Q. Some people get a little lost when they're shopping for wines in a big store like Whole Foods. Do you have any tips?
A. First, don't be afraid to purchase off a display. When retailers have committed to a large quantity of a wine, that's because they believe in it, and they think that it offers good value to the customer. Second, read shelf talkers, especially ones that say "team member favorite" or "staff pick." Third, be a little wary of fanciful names and overstylized labels. Huge companies create a lot of brand-driven wines designed to chase the buyer with marketing dollars.
Q. And when all else fails?
A. Stick to producers you recognize. For me, some examples are Jadot and E. Guigal in France; Marqués de Cáceres in Spain; Banfi, Antinori and Frescobaldi in Italy; Concha y Toro in Chile; Catena in Argentina; and, in the US, Rodney Strong, Kenwood and Kendall-Jackson.