Chicago Chefs Get a Hot Lookbook by Haberdash

By Alex Vallis Posted June 06, 2012
Haberdash Lookbook

Courtesy Haberdash

Chicago men's store Haberdash recently published a free digital look-slash-cookbook featuring stylish local industry leaders like Publican Quality Meats co-owner Donnie Madia and Graham Elliot chief of operations Merlin Verrier (photo). The casual-cool vibe of the project underscores how the food and fashion scene continues to evolve and appeal to a wide swath of consumers. While Mario Batali boasts an orange-clog army, F&W Facebook fans stop by our live chats to ask fashionable chefs like Marcus Samuelsson about their wardrobes. (For the record, he wears a high-low mix of vintage, young designers and Marc Jacobs.) Samuelsson even appeared in the June issue of Vogue with his stunning model wife.

Titled "No Shirt, No Shoes, No Service," this online lookbook definitely lands towards the highbrow end of the spectrum, but also feels like a natural extension of the Haberdash brand. The company, which now runs two shops in Chicago’s River North neighborhood, plucked subjects from existing clients and styled the chefs with many American-made labels like New England Shirt Company and Alden boots. For those who have good taste covered, but not cooking, the recipes are also super simple to follow, like a Rum Old Fashioned made with honey syrup from the mixologist for Lettuce Entertain You restaurant group and Verrier's tasty-sounding Grilled Figs with Crispy Prosciutto, Fresh Ricotta, Smoked Almonds and Baby Arugula.

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