My F&W
quick save (...)
Charity

Godiva + Lauren Bush = Fantastic New Feed Bags

default-image

Lauren Bush with her fabulous new Godiva Feed 10 bag.

Amanda Schwab/ Starpix

In my world, there’s not much that tops eating great chocolate. Except perhaps this: When my chocolate-related purchase means someone who’s hungry gets to eat, too.
 
Which is exactly what Godiva has done by launching exclusive Feed 10 bags with do-gooder Lauren Bush. The super cool, vibrantly colored bags are only available at Godiva stores; Bush’s signature Feed 10 logo is attached to all the bags, which means that the sale of each one generates 10 school meals for children in cocoa-producing regions around Africa (they start at $25 each). She’s already used the profits of Feed bag sales to provide more than 60 million school meals around the world.
 
More big news for Bush: She’s the first honoree of brand new Lady Godiva philanthropy program.  “I grew up eating Godiva; for me it’s gold standard of a great gift,” she says. Godiva is partnering with Bush for two years so look for other Feed related products along with their excellent chocolates in Godiva stores in the next several months. Godiva will also be searching for amazing local women to honor, through regional nomination contests. (So now is the time to tell Godiva about any inspiring women that you know.)
 
Back to those groovy Feed bags, which are made from traditional batik print fabric at a Fair Trade women-run factory in Liberia. It’s hard to choose among the fun patterns. (Bush helped me select an orange-and-blue flowered one because it matched my shoes.) The mini tote size is great for those of us who don’t need another big sack. “It’s perfect for Coachella,” said a girl at a party, about the just concluded two-weekend California music festival.

For other Godiva news, check out F&W's first annual Best New Pastry Chefs winners.

Related: Chocolate Desserts

Pairing Chocolate and Wine

Layer Cake Recipes

You Might Also Like powered by sheknows

Comments

Add A Comment

    Add a Comment

    See our terms
    You must be logged in to comment. or
    advertisement
    The Dish
    Receive delicious recipes and smart wine advice 4x per week in this e-newsletter.
    The Wine List Weekly pairing plus best bottles to buy.
    F&W Daily One sensational dish served fresh every day.
    advertisement
    Congratulations to Nicholas Elmi, winner of Top Chef: New Orleans, the 11th season of Bravo's Emmy-Award winning, hit reality series.

    Already looking forward to next year (June 19-21, 2015)? Relive your favorite moments from the culinary world's most sensational weekend in the Rocky Mountains.