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How To Set a Virtual Table

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Just launched hours ago: Teroforma, an intriguing tableware website by husband-and-wife team Andrew and Anna Hellman that lets you set a virtual table as you shop for artisanal plates, linens and glassware. For example, if you pick a white dinner plate with a green blade pattern by Brit designer Maria Lintott, you can watch it drop onto the green linen placemat you've chosen (Anna designed all the linens). Unfortunately, launch-day glitches (I hope) mean that tablecloths and runners don't actually fold out. The smart "Explore" button links to images of the artisans at work as well as more information about them.

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